Growth Strategy. the next $10M, mapped.
Embedded senior strategy for Shopify brands doing $5M–$100M. We sit between your founder, marketing, and ops — and turn the chaos into a 12-month roadmap that actually compounds.
You're scaling. The bottleneck isn't ads. It's coherence.
Most brands don't have a traffic problem. They have a strategy problem.
Everything you need.
A senior operator embedded in your business — not another deck nobody reads. Built and shipped by senior operators — not a junior team you didn't meet on the sales call.
Business + funnel diagnostic
P&L review, cohort analysis, CAC/LTV math, channel attribution, retention curve teardown. Where the leaks really are.
12-month growth roadmap
Quarter-by-quarter plan tied to revenue targets. Channels, lifecycle, ops, hiring, capex. One source of truth.
Lifecycle + retention program
Klaviyo + SMS + post-purchase. Welcome, browse, cart, win-back, replenishment, VIP. Built and shipped, not just specced.
Channel diversification
Reduce Meta/Google dependency. Affiliate, influencer, retail, marketplace, organic — sequenced for your stage.
Ops + automation review
Customer service, fulfillment, returns, finance close. Surface the bottlenecks. Automate the boring.
Founder + leadership coaching
Weekly 1:1 with a senior strategist. Decisions reviewed, frameworks shared, blind spots surfaced.
How we ship it.
No 8-week kickoffs, no design-by-committee. Senior team, weekly demos, transparent backlog. You see real progress every Friday.
Diagnose
Three-week deep dive. P&L, data, team, ops. End state: a single doc with the real bottlenecks.
Roadmap
12-month plan with quarterly OKRs. Ratified with founder + leadership. Tied to revenue targets.
Embed
Weekly 1:1, monthly leadership review. We help ship — not just advise. Lifecycle, ops, hiring, all in scope.
Compound
Quarterly roadmap refresh. Cohort review. Forecast vs. actuals. We earn the renewal every quarter.
Tangible, not a slide deck.
Every engagement ends with shipped artifacts you own. No vendor lock-in, no "source files on request".
Growth
Custom-scoped to your business, your funnel, your stage. We quote after the call — no template proposals.
Reply within 1 business day · No commitment
They saw the bottleneck in 10 days that we'd been ignoring for a year. Re-prioritized our roadmap, fixed retention, and we hit 8-figure run-rate two quarters early.
4.9 / 5 across 47 client reviews. Real names, real outcomes.
The fine print.
Still got questions? Book a 30-minute strategy call — we answer everything and there's no commitment.
What stage works best?
Brands doing $5M–$100M ARR. Below that, you need execution help, not strategy. Above that, you have a CSO.
Is this fractional CMO?
Closer to fractional growth lead. We span marketing + lifecycle + ops + analytics. Not just paid media.
Do you also execute?
Yes — most engagements include a build squad for lifecycle, CRO, or ops. Strategy without execution is a deck nobody reads.
Engagement length?
6-month minimum. Roadmap is 12 months. Most clients renew through year 2.
Pairs well with.
Most clients combine 2–3 services. We'll recommend the right mix on a strategy call.
Ready to build a store that actually converts?
Book a free 30-minute strategy call and discover how we can transform your Shopify store.