The 4-question post-purchase survey worth more than analytics

Attribution surveys closed the gap our paid platform reports couldn’t.

Post-purchase surveys are the cheapest, highest-signal market research most brands aren’t doing. We deploy one on every store.

The four questions

• How did you hear about us? (open text)
• What almost stopped you from buying?
• What did you compare us to?
• What would have made this easier?

Why it works

Self-reported attribution closes the gap that GA4 and ad-platform reports leave. Friction questions surface UX issues nothing else catches. Competitive comparison answers feed positioning.

The customer just paid. They’re the most honest they’ll ever be.